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"Don't drink and drive" is the first world-wide application that aims to signal against driving under the influence of alcohol.

This application is a driving simulator, its difficulty levels representing various blood alcohol concentrations.

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Description

Don't  drink and drive" is the first world-wide application that aims to  signal against driving under the influence of alcohol. Initiated by Alexandrion  Group Romania, together with the Romanian Police, this application is a  driving simulator, its difficulty levels representing various blood  alcohol concentrations.

The game consists of five levels,  represented by by the blood alcohol content (0‰, 0,3‰, 0,5‰, 0,8‰ si  1,1‰). The car responds to driver's actions according to BAC and to the  effects that this has upon the human body (delayed reactions, blurred  vision, balance disorders, etc).

At the beginning of each level  of the application are described the alcohol percentage and the effects  that it produces while driving. Depending on the accident that occurs  (hitting a pedestrian, another car, some side post or buildings), an  corresponding image is shown, accompanied by the figures related to  drunk driving fatalities, provided by the Romanian Police.

Therefore, the application's purpose is to warn the drivers about the risks they expose themselves when driving under the influence. The campaign's motto is: “Remember! Life does not have a restart button!”

 

Join us on facebook:

http://www.facebook.com/home.php#!/Do.not.Drink.and.DriveRO (RO)

http://www.facebook.com/home.php#!/Do.not.Drink.and.Drive (EN)

 

Download it free from Apple App Store:

http://itunes.apple.com/ro/app/dont-drink-and-drive/id408932120?mt=8

 

RO - Media coverage:

http://www.evz.ro/detalii/stiri/aplicatie-iphone-gratuita-pentru-prevenirea-accidentelor-rutiere-919970.html

http://www.stiriazi.ro/ziare/articol/articol/aplicatie-iphone-gratuita-pentru-prevenirea-accidentelor-rutiere/sumar-articol/7708273/

http://www.foodandbar.ro/info-companii/2777-alexandrion-lanseaza-prima-aplicatie-iphone-qdont-drink-and-driveq

http://www.comunic.ro/news.php/Prima-aplica%C5%A3ie-iPhone-%C3%AEmpotriva-consumului-de-alcool-la-volan--Capital/1/85845/

http://ziare.realitatea.net/prima-aplicatie-iphone-impotriva-consumului-de-alcool-la-volan_217607.html

http://www.revistanet.ro/it-tech/prima+aplica%C5%A3ie+iphone+%C3%AEmpotriva+consumului+de+alcool+la+volan

http://www.capital.ro/detalii-articole/stiri/prima-aplicatie-iphone-impotriva-consumului-de-alcool-la-volan-143714.html

http://stiri.kappa.ro/economie/02-02-2011/prima-aplicatie-iphone-impotriva-consumului-de-alcool-la-volan-309954.html

http://www.revista-piata.ro/a__Dona__t_drink_and_Drive_a_____Campanie_lansata_de_Alexandrion_Grup-id6083.html

http://www.niuzer.ro/Afaceri-si-Economie/Prima-aplicatie-iPhone-impotriva-consumului-de-alcool-la-volan-2117786.html

http://infoportal.realitatea.net/articol~din-auto~info-2210268~prima-aplicatie-iphone-impotriva-consumului-de-alcool-la-volan~din-auto.html?utm_medium=link&utm_source=rss_infoportal&utm_content=rss_auto&utm_campaign=rss

http://www.telenews.ro/articol/aplicatie-iphone-gratuita-pentru-prevenirea-accidentelor-rutiere--1835.html

http://www.comunic.ro/news.php/Prima-aplica%C5%A3ie-iPhone-%C3%AEmpotriva-consumului-de-alcool-la-volan--Capital/1/85845/

http://www.ziaranunturi.ro/prima-aplicatie-iphone-impotriva-consumului-de-alcool-la-volan/stire622/

http://ro.rsspress.info/article/66b89ceecb8af2794597f96fd6931a21/Prima%20aplica%C5%A3ie%20iphone%20%C3%AEmpotriva%20consumului%20de%20alcool%20la%20volan.html

http://pescurt.info/prima-aplicatie-iphone-impotriva-consumului-de-alcool-la-volan/

http://pescurt.info/prima-aplicatie-iphone-impotriva-consumului-de-alcool-la-volan/

http://www.mediasinfo.ro/alexandrion-grup-romania-si-politia-rutiera-romana-au-lansat-prima-aplicatie-iphone-impotriva-consumului-de-alcool-la-volan/2011/02/02/

http://www.zaone.ro/2011/02/02/video-dont-drink-drive-prima-aplicatie-impotriva-consumului-de-alcool-la-volan-facuta-de-alexandrion-si-politia-romana/

http://www.retail-fmcg.ro/fmcg/sinteza-saptamanii-31-ianuarie-4-februarie.html

http://stiri-telefoane.mobilissimo.ro/software/prima-aplicatie-iphone-pentru-descurajarea-consumului-de-alcool-la-volan-dont-drink-and-drive_9457.html

http://www.9fix.ro/prima-aplicatie-iphone-pentru-descurajarea-consumului-de-alcool-la-volan-dont-drink-and-drive.html

http://info.multicast.ro/prima-aplicatie-iphone-pentru-descurajarea-consumului-de-alcool-la-volan-don-t-drink-and-drive-s3233865159.html

http://pescurt.ro/stiri-comunicatii/prima-aplicatie-iphone-pentru-descurajarea-consumului-de-alcool-la-volan-dont-drink-and-drive_05-02-2011_2673364

http://gadgets.ubix.ro/detalii/prima-aplicatie-iphone-pentru-descurajarea-consumului-de-alcool-la-volan-don-t-drink-and-drive

http://www.magazine-gsm.ro/ultimele/prima-aplicatie-iphone-pentru-descurajarea-consumului-de-alcool-la-volan-dont-drink-and-drive

http://www.iaa.ro/Articole/Evenimente/Prima-aplicatie-din-lume-pentru-descurajarea-consumului-de-alcool-la-volan-pe-iphone/4012.html

http://digital.iqads.ro/zenergy-a-dezvoltat-aplicatia-gratuita-de-iphone-don-t-drink-and-drive-pentru-alexandrion-si-politia-rutiera-romana_12572.html

 

EN - Media coverage:

http://www.balkans.com/open-news.php?uniquenumber=91864

http://twitter.com/AppClimb/status/32709447398723584


http://www.appspy.com/do-not-drink-and-drive-review

http://www.appolicious.com/omg/apps/527411-do-not-drink-and-drive-zenergy-communication-developing-company-srl

http://www.filecluster.com/iPhone/Do-not-drink-and-drive-122935.html

http://appshopper.com/entertainment/do-not-drink-and-drive

http://www.pcworld.com/appguide/app.html?id=785098&expand=false

http://www.iphonelife.com/videos/dont-drink-and-drive

http://www.iphonefootprint.com/2011/02/dont-drink-and-drive-iphone-app-review/